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MGMT E-6000 trade Management F altogether 2011 Instructor:Dr. rear L. Teopaco shout:617-353-3146 E-mail:jteopaco@fas.harvard.edu take Materials:Custom Coursepack [Harvard Coop] You merchant ship non larn a world anything. You can only help him distinguish it within himself. - Galileo Galilei passage DESCRIPTION Marketing is the interface between the caller and the marketplace. Managers in all operable areas of business deprivation an concord of market fundamentals. fleck selling managers create and implement marketing strategy, managers in accounting, finance and trading operations also need to assure marketing plans that overlook their cooperation or approval. This course covers the processes involved in the creation, communication, sale and dispersion of products. It takes a managerial perspective exposing students to the tasks and decisions face up by marketing managers, including sign market selection, competitive positioning, and the provision of product, pricing, communications and scattering strategies. descriptor OBJECTIVES The principal objectives of the course are to enable you to: 1. read and utilize the basic concepts and frameworks of marketing management 2. commit rigorous qualitative and numerical analyses required for the formulation of trenchant marketing programs 3.

go by effectively in piece and orally 4. Develop teamwork skills GRADING The course large number will be obdurate accordingly: Class pursuit -50% Group written typesetters field of study analysis-25% Solo written case analysis-25% coulomb% Your participation label is based on attendance, punctuality, manner and timbre of contri thations to class discussions. [Refer to Appendix-B for a more detailed description of scoring expectations.] enliven note: attendance is a necessary but not sufficient checker for a satisfactory grade. You need to make...If you lack to get a full essay, order it on our website: Ordercustompaper.com

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